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Statue classique et spray de peinture, visuel de présentation de Downtown, graphiste et studio de branding à Lyon

<ABOUT/>

Hello!

Welcome to Downtown studio!

I'm Tommy Dorier, graphic designer and art director print & web in Lyon.

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01

Tommy Dorier, Graphic Designer in Lyon and freelance art director
Texture ruban adhésif noir avec le logo en bande, identité visuelle du graphiste Downtown à Lyon
Graphic Designer & art director since 2012,
I compile 14+ years of experiences in branding, logo design, advertising, web design, corporate identities & brand strategy.
Creative, curious, painstaking, with a tendency to stay off the beaten path,
I had the opportunity to work on a large variety of communication projects,
as a freelancer or in agencies, in France and in the USA ...

02

Services & Expertise

001

_BRANDING

Logo Design

Corporate Identity

Visual Identity...

002

ADVERTIS!NG_

Art Direction

Creative Advising

360° Communication...

003

WEB/SØCIAL

Web design

Social Medias

​E-marketing...

004

EDITORIAL/PRINT

Posters / Flyers

Brochures / Reports

Packagings...

005

BRAND_ADVISING

Strategy / Storytelling

Marketing Incubation

Brand Positioning...

006

FREELANCE

Just for a Day,

during a Week,

or for the Month...

Danseuse ballerine en tutu, affiche graphique en noir et blanc pour la nouvelle identité de marque du studio de branding Downtown à Lyon

My job consists on listening, understanding your needs,  then finding and visually translate the good concept into a strong, reachable, impactful, inclusive, relevant, and long-lasting brand identity...

It's also advising and guiding you

throughout your project and at every stage of the strategic, creative and graphic processes.

Thus, I believe in the value of details, the strength of a clean visual & the efficiency of a good idea.

With an artisanal, qualitative, meticulous and tailor-made vision of the profession, I offer a clean, accessible, instantly recognizable graphic design... but always based on a rich storytelling and a strong concept of meaning, highly adaptable.

 

Always working with the goal of differentiating you, making you unique and standing out, my approach is also based on the precision of the strategy & an accurate art direction, in line with your corporate values, your marketing targets and devoted to your brand positioning.

Gravure, macro sur un billet de banque de 100 dollars et l'oeil de Benjamin Franklin, visuel de la nouvelle campagne publicitaire du studio Downtown à Lyon

What my Clients Say:

“ C’est parfait ! Top, merci beaucoup. La couleur et le logo c'est pile poil ce qu'on imaginais depuis hier. Merci encore pour la très grande qualité de ton travail et ta disponibilité ”

Charlotte L. / Lüminyx

Ville à l'envers en noir et blanc, visuel publicitaire pour la promotion de l'agence

Drawing on this global expertise in brand design,

aligned with the strategy and a mastery of the entire production workflow, Downtown helps brands and entrepreneurs to succeed in their print and digital communication.

Committed to values ​​of respect, inclusion, humanism, attentive listening and kindness, I collaborate with companies of all sizes across a wide range of industries, throughout France and worldwide...

IV

Clients & References :

Experience(s) :
2010
ASSISTANT ART DIRECTOR / GRAPHIC DESIGNER
DUFRESNE CORRIGAN SCARLETT - LYON
2011
ASSISTANT ART DIRECTOR / GRAPHIC DESIGNER
PUBLICIS ACTIV - LYON
2012
GRAPHIC DESIGNER / ART DIRECTOR
FREELANCE - FRANCE
2013
ART DIRECTOR / LEAD DESIGNER
GLABS COMMUNICATION - LYON
2015
GRAPHIC DESIGNER / ART DIRECTOR
HULA HOOP - LYON
2017
ART DIRECTOR / LEAD DESIGNER
ZGMAD - ASPEN + L.A.
2020
FOUNDER / ART DIRECTOR / GRAPHIC DESIGNER
DOWNTOWN - FRANCE
2025
GRAPHIC DESIGNER / INTERNAL COMMUNICATION
BREITLING - GRENCHEN
Most Used Softwares :
/PHOTOSHOP_
!LLUSTRATOR:
IN_DESIGN/
/PREMIERE_
AFTER_EFFECT
WIX_EDITOR
WORDPRESS/
Time Management :
Creative researches - 20%
Inspiration - 5%
Meetings - 15%
Software work - 50%
Design modifications - 10%
Skills :
#BRANDING
ART
DIRECTION
WEB DESIGN
/PRINT
CODE
EDITION
#LOGODESIGN
ADVERTISING
MOTION
DESIGN
WRITTING
VISUAL
IDENTITY
DESIGN
Social & Follow :
  • Behance
  • Dribbble
  • Facebook
  • Instagram
  • Pinterest
  • Whatsapp
  • OpenSea
Spoken Languages :
/French_
English
[Spanish]
International Customers :

<STA_
TS
>

487+

Projects Created Since 2012

in graphic design, branding or web,

always with care & passion.

24

Competitions
& calls of tender won

for Downtown and for agencie.

1

Rewarded Project

published in specialized book stores

(Défi Foly - Win & Out / Sandu Publishing)

89+

International
Happy Customers

in Lyon, Los Angeles, Paris, New York, Washington DC, Aspen, Lentilly, Santorini, Denver, Montréal, Budapest, Villeurbanne, Dallas, Zurich, Dubaï...

World map with Downtown international customers

14+

Years of Experience

in design & art direction,

  as a freelancer or in communication and advertising agencies.

Sticker featuring the logo of the Downtown branding and graphic design studio in Lyon

Studio Committed on Your side :

001

CREATIVITY + AESTHETIC

Downtown sets the concept strength, the originality, the pertinence, the impact and the creativity at the core of each project, always with the same care for details, aesthetic & trends.

0II

QUALITY & EXIGENCY

Having a particular attention and care for each client, each project, each design... Offering quality services, a flawless implication, clean files & designs, and the love of a job well done.

003

/EXPERIENCE(S)

With more than 14 years of experience as a freelancer or working for design agencies, I worked for international clients, many fields of activities and a large variety of companies and brands.

0IV

ALL_IN_1 SOLUTION

Logo design, branding, art direction, web design, marketing, brand consulting & strategy... Take advantage of a complete and centralized solution for all the communication tools you'll need.

005

PROXIMITY_& REACTIVITY

Benefit from the convenience of a single interlocutor, reachable, accessible and at your attention... Enjoy a personalized, simplified, and efficient process all along the making of your project.

0VI

HONESTY & ETHICS

Detailed, transparent and precise quotes. Fair & coherent prices with no surprise. The absolute respect of each client and deadline... I'm committed and at your side for a good & benevolent collaboration.

Rue de New York, visuel clé du branding et de l'image de marque du Studio de graphisme Downtown à Lyon
Advertising slogan and stickers for graphic designer's self promotion

05

Human-sized graphic design studio, specialized in branding, logo design, art direction, web design, marketing strategy and more,  Downtown collaborates with brands and companies of all sizes...
Texture mur en briques noires, visuel clé de la charte graphique du studio de branding Downtown
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