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Affiche panneaux DWNTWN, mon process créatif et graphique de branding, graphiste Lyon Downtown

Guiding & Accompanying you at every steps
of the Creative & Graphic processes...

001

_BRANDING

Logo Design

Corporate Identity

Visual Identity...

002

ADVERTIS!NG_

Art Direction

Creative Advising

360° Communication...

003

WEB/SØCIAL

Webdesign

Social Medias

​E-marketing...

0IV

EDITORIAL/PRINT

Posters / Flyers

Brochures / Reports

Packagings...

005

BRAND_ADVISING

Strategy / Storytelling

Brand Positioning

Marketing Incubation...

006

FREELANCE

Just for a Day,

during a Week,

or for the Month...

05

STEP_01

STEP_02

<PRO
CES_S>

STEP_03

STEP_IV

Shall We Meet ?

Sharing a coffee or through Facetime, let's talk about your communication project: logo design, visual identity, branding, art direction, editorial design, web design... All the tools needed to refine and lastingly strengthen your brand image in the eyes of your clients, targets and prospects. This initial audit usually lasts 1 hour and is always free and without obligation. In french or English, no problem!

Briefing, Quotes
& Schedule

According to your budget, your marketing objectives and needs, we, together, establish a brief and the complete list of the jobs to provide. After agreeing on a precise, detailed and transparent pricing, we'll then be able to define a schedule and delivery deadlines.

Creative & Graphic Researches

With your indications and brand strategy as a reference, I explore, research and design powerful and disruptive graphic identities, always based on a strong concept...

This research stage is one of the most important of the whole process and crucial to define the right creative direction and then guide the entire visual identity design.

Design / Visuals
Production / D.T.P.

Logo creation, vector drawing, Photoshop retouching, layout & editorial design, typography, stationery design, posters, brochures, web design... I always give a huge importance to details and work with the obsession of  producing a qualitative and impactful graphic design.

STEP_VI

Modifications & Revisions

In order to perfectly fit your vision, your strategy and your communication goals, we adjust and adapt the concept, the corporate identity or the designs. Colors, fonts, design modifications... For a better flexibility a dedicated work time is included in each and every quote.

STEP_05

Meeting / Presentation
of the 1st Concepts

​The work is presented using a PDF document that explains the creative concepts and details the entire graphic design choices. Logos, visuals and the graphic elements are shown using mockups & tangible examples of the branding in use.

STEP_07

Validation, Billing
& Files Delivery

Once all the mock-ups, designs and logos have been fully validated, I perform a final check and clean-up of all deliverables. After the invoice is paid, I provide the final files: the complete brand guidelines, logos in various formats, print-ready PDFs, web files... Your assets are delivered clean and ready to use: Your time to play!

Sticker design with the Downtown logo by a freelance graphic designer in Lyon.

Committed on Your side :

001

CREATIVITY + AESTHETIC

Downtown sets the concept strength, the originality, the pertinence, the impact and the creativity at the core of each project, always with the same care for details, aesthetic & trends.

0II

QUALITY & EXIGENCY

Having a particular attention and care for each client, each project, each design... Offering quality services, a flawless implication, clean files & designs, and the love of a job well done.

003

/EXPERIENCE(S)

With more than 14 years of experience as a freelancer or working for design agencies, I worked for international clients, many fields of activities and a large variety of companies and brands.

0IV

ALL_IN_1 SOLUTION

Logo design, branding, art direction, web design, marketing, brand consulting & strategy... Take advantage of a complete and centralized solution for all the communication tools you'll need.

005

PROXIMITY_& REACTIVITY

Benefit from the convenience of a single interlocutor, reachable, accessible and at your attention... Enjoy a personalized, simplified, and efficient process all along the making of your project.

0VI

HONESTY & ETHICS

Detailed, transparent and precise quotes. Fair & coherent prices with no surprise. The absolute respect of each client and deadline... I'm committed and at your side for a good & benevolent collaboration.

Fond ruban adhésif noir, visuel de la charte graphique du studio de branding Downtown
Human-sized graphic design studio, specialized in branding, logo design, art direction, web design, marketing strategy and more,  Downtown collaborates with brands and companies of all sizes...
Mur en briques noires de la boutique en ligne du graphiste Downtown
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