Acreage is a company created in 2018 and based in Los Angeles, California. Specialized in Blockchain & cryptocurrency technologies, the firm offers a digitalization of real estate property surveys, through its dedicated platform and its own "alt-coins".

Therefore, Acreage allows a durable and undeniable securing of the US site surveys by engraving them into the Blockchain, but also the creation of a property exchange marketplace based on its own cryptocurrency: the Acreage Coin. 

​

In order to conquer more investors, then seduce a maximum users, the company wished to renew entirely its corporate identity, to adopt a higher-end image, more statutory, reassuring and reflecting all its technological savoir-faire...

​

The graphic concept presented (not selected) is based on the Penrose triangle: equilateral, evoking both stability, durability and the initial "A" of the brand, this impossible, virtual shape also echoes the digital, the infinite and the functioning of the blockchain.

Finally, the neo-retro graphic style, inspired by 80s tech, reflects the company's acquired experience and its pioneering role in blockchain technologies...